Shoe Shopping! What better way could you choose to celebrate Mother’s Day? Heavenly Soles helps to drop a hint on what to get the girl who has everything.
Deliverables // A0 posters, advert in Viva’s Mother’s Day special.
See below for Parnell shop launch.

Heaven on Earth… Parnell to be exact
After the success of the Matakana Heavenly Soles shop, Kerry Gladman decided to venture into Auckland.
Deliverables // Package DealĀ ready set shop kit: Re-work and update of existing logo, develop style guide for marketing communications, permanent vinyl window graphics,
2 x sandwich boards, hanging street sign, business cards, gift certificate booklets, shop launch DL promotional flyer. Package DealĀ sale on now! generic sale style guide applied to counter cards, A2 posters, ad template and DL flyer.
Project outline // The Heavenly Soles logo was in use prior to taking on the Shop Launch project, however many customers referred to the Matakana shop as Heavenly, entirely missing the scrolled word ‘Soles’. The logo was reworked, endeavoring to retain the softness of the fabric style type, but make it more legible. The scroll was then developed into a frame device for the window graphics and sandwich board. Metallic gold on the business card and gift vouchers helped reinforce the sense of opulence evident in the in-store environment.

Heavenly Soles Signs and Business Cards

Heavenly Soles Shop Interior
Signage by our preferred supplier, Speedy Signs Newmarket, contact:
mark.newmarket@speedysigns.co.nz

